The “Ferragamo and I” campaign celebrates creativity and elegance drawing consumers into a “love affair” with Ferragamo products, focusing on shoes and bags.
Photographer Walter Pfeiffer has created a bold new narrative, infusing the objects with life in a continuous dialogue of colour and perspective, playing with irony and dynamic motion to make Ferragamo products and the brand’s icons immediately recognisable and fun; in one word: alive. Xiao Wen Ju, Aymeline Valade and Kit Butler are the stars of the new campaign.
